It’s easy to get tied up with the day to day when you’re running a small conveyancing business. If you’re keen to go after growth, here are four ways switching to online conveyancing can help you reach your goals.
1. Fewer barriers, more opportunities
When you remove the limitations of traditional conveyancing, you'll give yourself new opportunities for growing your business. The fact that online conveyancing doesn't involve the same physical, geographical and time constraints as traditional conveyancing means you're likely to have more time on your hands.
With this extra time, you’ll be able to increase the volume of work your small business can get through each week and the number of clients you can handle at any given time.
There'll be no more physically attending settlements, spending big blocks of time on hold with banks or sending notices back and forth using snail mail.
2. Build your referral networks
As more banks and real estate agents join up with PEXA, they may look to refer matters to conveyancers who use the same system. Being considered for referrals may be as simple as letting local banks and real estate agents know that you’ve signed up with PEXA.
Another source of referrals for conveyancers and lawyers is, of course, happy clients. Research suggests that word of mouth is becoming increasingly important, with millennials more likely to rely on peer recommendations when deciding on a purchase and baby boomers more likely to rely on advertising.
Consider some of the ways you can earn extra client love using PEXA, such as minimising the risk of a delayed settlement, giving vendors quicker access to funds and enabling faster verification of a purchaser’s name on title.
3. Show off in your marketing material
Embracing e-Conveyancing immediately sets you apart from conveyancers who haven’t taken the step into digital.
Once you've joined PEXA, you can let potential clients know by including your membership in your marketing material. If you mention on your website or social media that you're using PEXA, you'll be more likely to attract clients who prefer a quicker, simpler and more transparent way of doing things.
As a PEXA-registered conveyancer or lawyer, you can also offer your clients a bonus: SettleMe, a free app powered by PEXA that tracks the settlement process.
4. Take more time for other growth strategies
E-conveyancing increases your efficiency – here’s a breakdown of just how much time you can save. So, with some extra time up your sleeve, you can get to work on other business growth strategies, such as:
· Developing a social media strategy for your business;
· Streamlining your business processes and procedures;
· Refining your USP and considering how to differentiate yourself in a competitive market; and
· Investing in staff training.
To add these growth strategies to your conveyancing business, sign up with PEXA today: https://onboarding.pexa.com.au/register